Dear Sir/Madam,

After reading today's leader, "Use your vote today", I wondered why it didn't portray the election campaign as the farcical circus that it has been, an insult to any genuine Homo sapiens ' intelligence. 

The answer, of course, is that it's your bread and butter. You need to maintain the illusion that your reporting on the election campaign is important: it helps provide you with a job (money and status), just as a real circus does for those who work in it, allowing you to feel important and deceive yourselves into believing (or half believing) that you are doing something worthwhile (even essential) for society.

The politicians and their agents are not interested in Homo sapiens (who is much too rare to matter), but in Homo stupidus economicus, hawking their electoral promises like slimy salesmen (it's like shopping at Tescos: everything is on offer!). No wonder so many people do not vote: perhaps, like me, they feel insulted and disgusted by the whole affair of politicians trying to sell themselves and their promises, and the media circus that surrounds it, the participants all struggling for or revelling in their privileged niches in this juicy segment of the socio-economic environment, while the natural environment is being plundered and degraded all around us.