To: Electronic Telegraph <et.letters@telegraph.co.uk>
Re: Competative madness
Date: Sun, 12 Mar 2000
Published version                         One reader's response

Dear Sir,

In  Saturday's Telegraph you report on EU plans to ban free gifts and two-for-one offers in our supermarkets (British shops fight Brussels plan to ban free gifts and special offers, 11 March 2000).

I do not care whether the law is made in Brussels or in London, just so long as such stupid and perfidious commercial practices, which unscrupulously take advantage of any and every human weakness for the benefit of sales and profits, are banned.

How is anyone supposed to resist two-for-one or three-for-two offers?!
They drive me mad!

As do "loyalty points", stamps and all the other gimmicky sales tricks, under which the really important aspects of "food quality", "animal welfare" "sustainable farming methods" and "fair prices" (for our farmers and  those in other countries) are completely lost from sight.

We are competition mad, and need to put an end to this madness - before it puts an end to us.